Now that you have developed your speech or seminar how can you find an audience? Begin with the telephone book or even the internet. Look under service clubs, rotary clubs, lions club, etc. If youre just starting a great place reaches retirement homes or rv parks. One other way is to ask your pals about a possible location or club they are conscious of. Search for signs in restaurants the so and so club meets here on Tuesdays or whatever. You typically get the contact name and number from the restaurant. For those who have created a seminar not just a speech you must do a little more work. Finding a location can be difficult and dear. Check hotels as well as restaurants. Churches also provide rooms for rent. Some companies in addition have a room you could use try realtor offices, Law offices etc. I recommend which have something to handout. Power point can prints copies of the slide four or six on the page. I usually bind the handout this can be done at any nearby office supply store. Now, ways to get the term out about the seminar.
Small ads in local newspapers usually will get the term out. Likewise try the Internet. Seek advice from TV and radio stations about running ads or at best obtaining a mention on their web site. Charge or Free?? This is your decision however i have discovered that people have a better interest when they pay a small amount. If you sell something at the rear of the room you can still charge for the seminar. What do I mean by back of the room? You may make a CD of the presentation with a lot more information available following the seminar, small booklets regarding your susceptible to sell for a modest charge. With todays computers this is fairly easy to do. For those who have written a magazine: this is actually the perfect place to sell it. As you practice record your work to the computer then you are half way there for any back from the room product. To help advertise your back from the room product dont give out all your secrets or information. When someone requests further information, point out that it is within the product which will be provided for them. It helps to have an assistant for a seminar to help using the sale of the product. You will notice that several folks can come forward to speak with you thus tying you up and not be able to provide the product as folks leave.
Be sure to get everyones business card or ask them to fill out a card. Make sure to include current email address around the card. This can be used later on to help promote you products.
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Source: http://www.eastsidewriter.com/public-speaking-seminars-are-they-worth-it/
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